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Battle at the Box Office 7/17/23

Mission: Impossible – Dead Reckoning Part One took the top spot at the box office, making just shy of $80 million over its first five days of release.

Dead Reckoning Part One made $54.6 million for the weekend but, since it debuted on Wednesday last week, its grand total so far is $78.4 million.  For the normal weekend, it is the fourth best in the Mission: Impossible franchise, just behind Rogue Nation.  The last entry before Dead Reckoning Part One, Fallout, was the best opening in the franchise’s history with just over $61 million.  It’s obviously nowhere near last year’s phenomenon, Top Gun: Maverick, which opened to over $126 million and took in over $1.4 billion worldwide.  Dead Reckoning Part One currently has just over $235 million worldwide.  The movie has an A CinemaScore, so word of mouth should be strong but it has the massive competition from Barbie and Oppenheimer to deal with this coming weekend, with Oppenheimer stealing a lot of the premium format theaters.

Sound of Freedom took second place, increasing its box office by 37% from last weekend and taking in another $27 million.  The movie has $85.4 million so far domestically and is clearly riding high off it’s A+ CinemaScore and Angel Studios’ marketing plan of allowing people to request tickets and/or buy tickets for another viewer on a website along with drawing in faith-based audiences in groups via church groups.

Insidious: The Red Door dropped 61% from last weekend’s #1 opening, taking in another $13 million.  The movie now has $58 million domestically and $122.5 million worldwide.  It has passed the global and domestic totals for both the original Insidious and Insidious Chapter 3 and it has to make about $9 million more to pass Insidious: The Last Key for second place in the franchise.

Indiana Jones and the Dial of Destiny and Elemental rounded out the top 5.  Dial of Destiny is now up to $302 million worldwide but it’s going to be a financial disappointment for Disney, as it needs probably $700-800 million worldwide to even break even.

Farther down the list, Joy Ride is quickly falling off the top 10, going from sixth to ninth in its second weekend with only $2.6 million and actually being beaten by fellow raunchy R-rated comedy No Hard Feelings, which is in its fourth week of release and made another $3.3 million.

Theater Camp took the Per Theater average with $50,203 in each of the 6 theaters it played in over the weekend.

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